On September 18, 2024, Paris hosted a new edition of FDDay, the annual event organized by France Digitale, bringing together the leading figures of French and European tech. This major event, gathering over 4,000 founders, investors, and innovation leaders, took place in a global context marked by political, economic, and technological upheavals. Once again, Euros / Agency Group actively participated as a partner, reaffirming its commitment to the tech ecosystem.
Public Affairs and Startups: Key Issues at the Heart of a Dedicated Workshop
One of the highlights of FDDay 2024 was a workshop focused on the adaptation of public affairs in the startup ecosystem. Led by Clémentine Pinet, Director of Public Affairs France at Euros / Agency Group, and François Mattens, Director of Public Affairs and Strategic Partnerships at XXII, the session brought together around sixty professionals from the sector to discuss current challenges and future prospects.
Four key themes were emphasized:
- The strategic importance of public affairs: A critical lever to support companies in their interactions with public institutions and regulators.
- Adapting to political and economic transformations: In a context of structural crises and economic slowdown, public affairs must reinvent themselves.
- The impact of artificial intelligence on public affairs practices: Balancing opportunities and challenges, AI is redefining the way the sector operates.
- Funding and regulatory challenges for startups: Overcoming obstacles to maintain the innovative momentum of the tech ecosystem.
A Resilient and Innovative Edition
FDDay 2024 highlighted how current political and economic issues shape the strategic priorities of tech companies. The event underscored the growing role of public affairs as a key factor in anticipating crises, supporting innovation, and ensuring sustainable growth.
Beyond the debates, the importance of building bridges between startups, large companies, and public decision-makers was also a focal point. This collaboration is essential to navigating an increasingly complex environment and turning challenges into opportunities.
The Key Role of Public Affairs: Three Essential Missions
Throughout the discussions, three core roles for public affairs emerged as essential:
- Translator: Simplifying complex issues and facilitating dialogue between private and public actors.
- Facilitator: Building bridges between startups, investors, and institutions to streamline relationships and foster innovation.
- Risk Manager: Anticipating and managing regulatory and political risks while helping companies navigate crises effectively.
A Committed Partnership
As a partner of FDDay, Euros / Agency Group reaffirmed its strategic role within the tech ecosystem. In a period where political and economic transformations are reshaping priorities, the group positions itself as a key player in supporting companies in their interactions with public decision-makers.
FDDay 2024 offered a unique opportunity to unite the tech sector’s leading minds to collectively address upcoming challenges and identify concrete action plans. As innovation and regulation become increasingly intertwined, this event laid the groundwork for strengthened collaboration among the various players in this dynamic ecosystem.
