Strategic Communication and Business Diplomacy in the Era of Sustainable Transitions in Africa
From Casablanca, Euros / Agency Africa operates across all aspects of communication consulting, media relations, business diplomacy, and public affairs in Morocco and across the African continent in French, Arabic, and English.
Communications Consulting
- Audit and analysis of your current communications
- Development of Pan-African or country-specific communications strategies
- Positioning of leaders in key events
- Executive support
- Individual and group media training
Content Creation
- Message platforms tailored to African challenges
- Writing and publishing executive content (op-eds, speeches, etc.)
- Creation of communication materials
Media Relations
- Engaging with communities of qualified and influential journalists
- Local and international media partnerships
- Full press office services
- Corporate announcements, interviews, and reports
Social Media
- Digital monitoring
- Management of executive or corporate LinkedIn accounts
- Multilingual and multi-country earned and paid social media campaigns
Support for Business Diplomacy
- Institutional, investor, and economic circle mapping
- High-level meeting plans (economic and political)
- Organization of roadshows from Africa to Europe or Europe to Africa
Institutional Relations
- Preparation for international meetings (summits, forums, official delegations, etc.)
- Support for embassies and representations
- Public affairs support by country
Event Management
- Concept proposals (summits, conferences, series, forums, etc.) and themes
- Logistics coordination
- Selection of panels and personalities
- Coordination of invitations and speakers
- Organization of press trips
- External communication for events
our CONTINENTAL
FOOTPRINT
OUR DEPLOYMENT CAPACITY ON THE CONTINENT
“Euros / Agency Africa has a network of correspondents in most regions and countries of Africa. Since our inception in 2021, we have worked with stakeholders in most countries across the continent on targeted or long-term missions.”
- Establishment of priority regions and countries
- Targeted or multi-country campaigns
- Deployment by Euros / Agency Africa and its network of partners
- Definition of objectives (KPIs) and impact measurement tools, comprehensive reporting
AFRICA
THEY EMBODY
Euros / Agency Africa
Salaheddine Mezouar
President, Euros / Agency AFRICA
Euros / Agency Africa, an agency with a Pan-African DNA. It is both a product and a reflection of this dynamic, determined, and ambitious Africa. Its understanding of the realities and challenges, combined with its expertise, makes it a reliable and effective partner.
Lamiaa Bassim
Director of Euros / Agency Africa
We are a Pan-African agency dedicated to promoting Africa. We support institutional and private actors through tailored communication strategies and effective deployment to amplify their impact and strengthen their influence.
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