Vincent Rocenovic

Deputy General Manager

Vincent Rocenovic is in charge of the operational management of the agency’s communication strategy expertise and media influence. For the past 16 years, Vincent has been assisting CAC 40, SBF 120, GAFA groups, as well as SMEs/startups in their corporate communication issues.

During his past experiences, Vincent has had the opportunity to develop two areas of expertise in corporate communication: executive coaching (Orano, political leaders, E.Leclerc, Manpowergroup, Facebook) and media crisis management. Vincent has a particular and in depth expertise with dealing with high level sensitive and “off the record” topics alongside key opinion leaders (3 Suisses, Eurostar, Carrefour, Nissan, Aéroport de Nice). 

Previously Corporate Director of the agency Matriochka Influences from 2017 to 2019, Vincent supported clients such as Instagram and Facebook (corporate PR influence), Uber Eats (corporate and brand PR), Fondation L’Oréal (corporate). Previously, Vincent was an associate director at ELAN Edelman for more than 8 years. This expert in corporate communications was in charge of Nissan (consulting on PR influence and in charge of crisis communication), PwC France (corporate PR & Brand content), Manpowergroup and Orano (executive coaching). In collaboration with the founders of the agency, he initiated and was in charge of the “executive coaching” and “corporate PR” expertise for the Paris office.

His beginnings…. For 4 years, Vincent worked at TBWA\Corporate as a corporate consultant for the Carrefour group, Gemalto (world leader in smart card manufacturing) and SNCF. In parallel to these activities, he advised think tanks, public personalities and entrepreneurs on their communication. He has also taught corporate communication (Iscom, Celsa).